Xoxoday, a Bengaluru, India–based global rewards, incentives, and loyalty technology company, has raised a Series C funding round.
Investors
The round was backed by existing investors Apis Partners and 57 Stars.
Apis Partners is a London-based global private equity and growth investment firm that specializes in financial services and technology businesses, particularly in growth markets such as Africa, Asia, the Middle East, and emerging economies.
57 Stars is a Washington, D.C.–headquartered asset manager specializing in high-growth private equity and venture capital across global emerging markets. Since its founding in 2005, the firm has focused on thematic investments in regions such as Southeast Asia, India, and Latin America, specifically targeting sectors including FinTech, healthcare, and technology.
Xoxoday Use of Funds
The company will use the funds to scale global operations, expand partnerships, pursue selective acquisitions, and support long-term growth ahead of a potential IPO.
About Xoxoday
Xoxoday is a B2B SaaS company that provides a global platform for rewards, incentives, and loyalty management. It empowers businesses to engage, motivate, and retain employees, channel partners, and customers through comprehensive rewards, incentives, and loyalty solutions. With nine offices across North America, India, APAC, and EMEA markets, the company supports a rewards catalog spanning more than 100 countries, currently serves 5,000+ enterprises and engages over 60 million users globally.
Funding Details
Company: Xoxoday
Raised: Undisclosed
Round: Series C
Funding Date: January 2026
Investors: Apis Partners, 57 Stars
Company Website: https://www.xoxoday.com/
Software Category: Rewards, Incentives, & Loyalty Software
Source: https://www.prnewswire.com/in/news-releases/xoxoday-raises-series-c-to-accelerate-global-expansion-302661046.html