Blip, a Brazil-based conversational marketing platform, has raised $60 million in Series C funding, bringing its total capital raised to $230 million.
Investors
The round was led by SoftBank, with participation from Microsoft.
SoftBank Group Corporation is a Japanese multinational conglomerate and one of the most influential technology investors in the world. It operates primarily through its SoftBank Vision Funds. SoftBank invests primarily in technology sectors, including artificial intelligence, ride-hailing, e-commerce, and fintech.
Blip Use of Funds
The funding will be used to drive international expansion and product development.
About Blip
Founded in 1999 by Roberto Oliveira, Daniel Costa, Sérgio Passos, Marcelo Oliveira, and Antônio Oliveira, Blip provides a conversational marketing platform specializing in AI-driven chatbot solutions for text messaging campaigns. Blip serves over 4,000 brands, including major companies like GM, Dell, and Claro. With a global presence, the company employs more than 1,500 people and operates offices in Brazil, Mexico, and Spain, with its headquarters in São Paulo.
Funding Details
Company: Blip
Raised: $60.0M
Round: Series C
Funding Date: November 2024
Lead Investor: SoftBank
Additional Investors: Microsoft
Company Website: https://www.blip.ai/
Software Category: Conversational Marketing
Source: https://techcrunch.com/2024/11/18/text-marketing-firm-blip-secures-backing-from-softbank-and-microsoft/