Aampe Raises $7.5 Million in Pre-Series A

by Kay Aloha Villamor in October 6th, 2023

Aampe, a Raleigh, NC- and Singapore-based AI-native user engagement platform, raised $7.5 million in pre-Series A funding, bringing its total raised to $9.3 million.

SaaS Investors

The round was led by Matrix Partners India and Peak XV Partners (formerly Sequoia Capital India & SEA).

Founded in 2006, Matrix Partners India is a venture capital firm based in Bengaluru, India. The firm seeks to invest in consumer technology, B2B commerce, enterprise, and fintech sectors. 

Peak XV Partners is a venture capital firm that seeks to invest in companies operating in the consumer products and services, technology, and healthcare sectors. Founded in 2006 and is based in Bengaluru, India.

Aampe Use of Funds

The company plans to use the funds to support product development and accelerate its global expansion.

About Aampe

Founded in 2020, Aampe is an AI-native user engagement platform that leverages agentic AI to provide personalized and result-oriented communication to drive user engagement and growth. The platform tracks and adapts to each user's individual responses, clicks, and actions in response to marketing messages, enabling marketers to collect insights about user preferences, behaviors, and motivations. Aampe automates various marketing processes, such as content creation, experimental design, and conversion tracking, to boost user engagement and conversion rates. The company currently serves over 50 million users each month, delivering results for a diverse range of customers, such as HAAT, IntelyCare, PayU, Swiggy, and ZALORA, among others, and is growing its customer base across Asia, Europe, and North America.

Funding Details

Company: Aaampe Inc. 

Raised: $7.5M

Round: Pre-Series A

Funding Month: October 2023

Lead Investors: Matrix Partners India and Peak XV Partners

Additional Investors:

Company Website: https://www.aampe.com/ 

Software Category: AI-native User Engagement Platform

Source: https://www.businesswire.com/news/home/20231005765582/en/

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