WizCommerce Raises $8 Million in Series A

by Kay Aloha Villamor in August 26th, 2025

WizCommerce, a Bengaluru, India-based  AI-powered sales and ecommerce platform for wholesale distributors, has raised $8 million in Series A funding, bringing its total funding to $13.5 million. 

Investors 

The round was led by Peak XV Partners (formerly Sequoia India), with continued support from existing investors. 

Peak XV Partners (formerly Sequoia Capital India & SEA) is a venture capital firm investing across India, Southeast Asia, and beyond. The firm manages over $9 billion in capital across 13 funds and has invested in more than 400 companies. 

WizCommerce Use of Funds 

The company will use the funds to expand its AI capabilities, including the development of AI-powered sales assistants, content generators, and automation for both back-office and front-office operations. 

About WizCommerce 

Led by CEO Div Makkar, WizCommerce is an AI-powered sales and commerce platform for wholesale distributors. It provides tools for AI-powered quoting, personalized storefronts, automated product content, and intelligent workflows that empower sales reps and simplify ordering for buyers. WizCommerce, headquartered in Bengaluru with offices in Gurugram, Abu Dhabi, Washington D.C., Dover, and San Francisco, serves 100+ North American customers. Over 700 reps use the platform, and 300,000+ buyers shop on WizCommerce-powered sites. Clients include Arteriors Home, Howard Elliott, Loloi Rugs, Leftbank Art, and Zuo Modern. 

Funding Details 

Company: WizCommerce 

Raised: $8.0M 

Round: Series A 

Funding Date: August 2025 

Lead Investor: Peak XV Partners 

Company Website: https://wizcommerce.com/  

Software Category: AI Wholesale Sales & E-commerce / B2B Commerce Solutions 

Source: WizCommerce Press Release 

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