Vita Mojo, a London, UK-based digital ordering and back-of-house solutions for restaurants, pubs, and cafés, announced that it raised $30 million in Series B funding to refine its product and expand into new markets.
The round was led by the global investment firm Battery Ventures, an investor in several US-based restaurant and hospitality tech companies.
Vita Mojo's capital raised will be used to develop new product functionality, upgrade its data, and reporting features, and expand its customer base and operations across Europe. It also used to double its headcounts across all teams over the next year, particularly growing its Product, Client Success, and Engineering teams.
Company: Vita Mojo International Limited
Round: Series B
Funding Month: July 2022
Lead Investors: Battery Ventures
Company Website: https://www.vitamojo.com/
Software Category: Restaurant Software
About the Company: Founded in 2016 by Nick Popovici and Stefan Catoiu, Vita Mojo is the tech company powering the best food and drink businesses in the U.K and Europe including Nando’s, YO!, LEON, and Brewhouse & Kitchen. Vita Mojo is a developer of a digital ordering and restaurant management system designed to enhance the digital evolution of restaurants. The platform allows users to customize the menu and control and manage orders across all channels, including delivery marketplaces, enabling hospitality businesses to tackle staffing shortages with digital ordering and attract more customers. Vita Mojo launched 700+ product improvements including two-way integrations with Deliveroo, Just Eat Takeaway.com, and Uber Eats, launched its first mobile app, and built additional capability around calorie and nutrition labeling. The company is based in London and serves over 130 operators across the U.K. and Europe.