Vetted Raises $14 Million in Series A  

by Kay Aloha Villamor in August 3rd, 2022

Vetted (formerly Lustre), a San Francisco, CA-based startup announced the launch of its AI-powered product search engine, alongside a $14 million Series A investment 

The round was led by Insight Partners, with participation from existing investors Index Ventures, Bling Capital, and Golden Ventures, as well as angels including Shiva Rajaraman, the former VP of Commerce at Meta.

With this additional funding, Vetted is excited to dramatically expand its product and retailer coverage to further empower shoppers across all their shopping needs.

Company: Parli INC.

Raised: $14.0M

Round: Series A

Funding Month: Aug 2022

Lead Investors: Insight Partners

Additional Investors: Index Ventures, Bling Capital, Golden Ventures, and Shiva Rajaraman

Company Website:

Software Category:  AI-powered product search engine

About the Company: Formerly known as Lustre, Vetted is an AI-powered product research engine that automates and enhances your shopping process, compares every product in a category, checks prices across retailers, and analyzes millions of trustworthy reviews. Its mission is to make savvy shopping simple. Vetted enables shoppers to effortlessly discover the brands and products most recommended for their needs – based on reviews from trusted sources on platforms such as Reddit, YouTube, and other reputable expert sites. Vetted is also available as a browser extension, enabling shoppers to take its research engine with them wherever and whenever they shop.


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