unSCRIPT.ai, a Bengaluru, India-based Artificial Intelligence (AI)-based platform for creating personalized synthetic videos in real-time, raised over $1.25 million (around Rs 10 crore) in funding.
The round was led by Exfinity Venture Partners, with participation from Stellaris Venture Partners, Ghazal Alagh (co-founder of Mamaearth), the Mankind Pharma promoter's family office, Endurance Capital (Angellist), and other key angel investors.
The funds will be used to expand the firm's tech and business capabilities and build innovative, seamless product integrations for different use cases.
Ritwika Chowdhury, Founder, and CEO of unSCRIPT.ai said, "It is no secret that video content dominates our interactions with brands all over the internet, but creating high-quality videos with influencers and celebrities is costly and time-consuming. With unSCRIPT.ai, brands no longer need to keep on producing videos. Instead, they can re-purpose previously shot videos using the power of AI to launch new campaigns and products or send personalized video messages and recommendations to every consumer."
Company: Unscript Ai Private Limited
Funding Month: September 2022
Lead Investors: Exfinity Venture Partners
Additional Investors: Stellaris Venture Partners, Ghazal Alagh, Mankind Pharma promoter's family office, and Endurance Capital
Company Website: https://unscript.ai/
Software Category: AI-based platform for personalized synthetic videos
About the Company: Founded by Ritwika Chowdhury and Apurv Jain in November 2021, unScript.AI is an early-stage Deep-Tech company focused on creating highly engaging interactive videos, solving conversion and engagement problems by leveraging the most recent breakthroughs in Artificial Intelligence. unScript.AI is redefining video messages by combining AI with the face and voice of social influencers. It aims to help brands engage customers at critical points in their buying journey by creating personalized synthetic videos at scale.