Unify, a San Francisco, CA-based AI-native go-to-market platform, has raised $40 million in Series B funding.
Investors
The round was led by Battery Ventures, with participation from the OpenAI Startup Fund, Thrive Capital, Emergence Capital, Abstract Ventures, The Cannon Project, and Capital49.
Battery Ventures is a global, technology-focused investment firm. Founded in 1983, the firm backs companies at various stages, from seed to growth and private equity. It invests globally from offices in Boston, Silicon Valley, San Francisco, Israel, and London.
Unify Use of Funds
The company will use the funding to accelerate product development, expand its customer base, and scale its AI-powered sales platform. The platform automates outreach, identifies high-intent leads, and drives measurable pipeline expansion.
About Unify
Founded in 2023 by Austin Hughes and Connor Heggie, Unify is an AI-native platform designed for modern go-to-market teams. It helps B2B sales and marketing professionals identify buyer intent signals, automate outreach using AI agents, and track performance. By combining prospecting data, AI agents, and email sequencing into one unified workflow, Unify enables teams to generate a qualified pipeline at scale. Headquartered in San Francisco, California, Unify serves companies such as Airwallex, Perplexity, and Flock Safety.
Funding Details
Company: Unify
Raised: $40.0M
Round: Series B
Funding Date: July 2025
Lead Investor: Battery Ventures
Additional Investors: OpenAI Startup Fund, Thrive Capital, Emergence Capital, Abstract Ventures, The Cannon Project, Capital49
Company Website: https://www.unifygtm.com/
Software Category: Go-to-Market (GTM) Automation / Sales Intelligence / AI for Sales
Source: https://www.businesswire.com/news/home/20250714813159/en/