TODAY Raises €1M in Pre-Seed Round

by Kay Aloha Villamor in June 9th, 2025

TODAY, a Copenhagen, Denmark-based vertical AI startup that provides AI tools for financial advisors, has raised €1 million in pre-seed funding. 

Investors 

The round was led by Berlin-based Lucid Capital, with participation from a diverse group of influential angel investors across InsurTech, AI, and insurance, including Alexandros Bottenbruch (PayPal Ventures), Asbjørn Holmlund, Bastian Kunkel, Daniel Feyler (Covago), Daniel Glaremin (CLARK), Daniel v. Devivere (Storm Ventures), Jascha Wachsmuth-Temme (Mbition), Joel Niklaus (Harvey AI), Jonas Piela, Maximilian Conrad, Mathias Berg (Ascendia Gruppe), Philipp Kaufold (Meta), Ritavan (Bavarian Tiger Ventures). 

Lucid Capital is an early-stage investment firm focused exclusively on AI-first technology companies investing from inception.  

TODAY Use of Funds 

The company will use the funds to develop its AI capabilities further, expand its technical team, and support rapid iteration with frontline advisors to scale high-quality, AI-assisted financial advice. 

About TODAY 

Founded in 2024 by Michael Gackstatter, TODAY is a vertical AI company on a mission to deliver "peace of mind at scale" by empowering insurance advisors with a powerful AI sales assistant. The platform provides real-time support during client meetings, automates documentation, and delivers coaching to improve session quality. Designed to minimize administrative work, it allows advisors to focus more on client relationships. The product automates mundane tasks, extracts key insights from consultations, and helps advisors prioritize what drives long-term client trust. 

Funding Details 

Company: UseToday ApS (TODAY) 

Raised: €1.0M 

Round: Pre-Seed 

Funding Date: June 2025 

Lead Investor: Lucid Capital 

Additional Investors: Alexandros Bottenbruch, Asbjørn Holmlund, Bastian Kunkel, Daniel Feyler, Daniel Glaremin, Daniel v. Devivere, Jascha Wachsmuth-Temme, Joel Niklaus, Jonas Piela, Maximilian Conrad, Mathias Berg, Philipp Kaufold, Ritavan 

Company Website: https://www.usetoday.io/  

Software Category: AI Sales Assistant / Vertical AI / InsurTech 

Source: https://www.usetoday.io/articles/today-raises-eu1m-pre-seed-round-to-empower-financial-advisors-with-ai 

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