
Sharpsell.ai, a Mumbai, India-based sales playbook automation platform, has raised ₹30 crore in a Series A funding round.
Investors
The round was backed Equentis Angel Fund, with continued support from existing backers including Cornerstone Venture Partners and Mistry Ventures.
Equentis Angel Fund is a fund focused on early-stage investments in high-growth Indian startups. Backed by Equentis Wealth Advisory Services, the fund typically invests in pre-Series A and bridge-to-Series A rounds, writing cheques between ₹4 crore and ₹10 crore per startup.
Sharpsell.ai Use of Funds
The company will use the funding to enhance its product roadmap, deepen its presence across sectors, and drive expansion into Southeast Asia and the MENA regions.
About Sharpsell.ai
Founded in 2022 by Hanuman Kamma and Arun Subramanian, Sharpsell.ai offers an AI-powered, SaaS-based platform designed to improve frontline sales performance. The platform delivers ready-to-use sales pitches, dynamically personalized content, and contextual coaching features to help large sales teams replicate top-performing strategies. Its tools are used by lakhs of sales representatives across more than 30 leading Indian enterprises, including LIC, Axis Bank, IDFC First Bank, SBI Life, Mahindra, and Whirlpool. Sharpsell.ai operates across multiple sectors, including banking, financial services, insurance, pharmaceuticals, healthcare, and consumer goods.
Funding Details
Company: Sharpsell.ai
Raised: ₹30 crore
Round: Series A
Funding Date: July 2025
Lead Investor: Equentis Angel Fund
Additional Investors: Cornerstone Venture Partners, Mistry Ventures
Company Website: https://www.sharpsell.ai/
Software Category: Sales Enablement / AI Sales Automation / SaaS
Source: https://www.entrepreneur.com/en-in/news-and-trends/equentis-angel-fund-leads-inr-30-cr-series-a-round-in/495163