SeeTree Raises $17.5 Million in Series C

by Kay Aloha Villamor in January 18th, 2024

SeeTree, a Tel Aviv, Israel-based agtech company has raised $17.5 million in Series C funding, bringing its total raised to $60 million.  

SaaS Investors  

The round was co-led by HSBC Asset Management and the European Bank for Reconstruction and Development (EBRD), with participation from new investors OurCrowd and SmartAgro.

Existing investors such as Hanaco Ventures, Mindest Ventures, Uri Levine’s TFK, Orbia Ventures, and SeeTree customer Citrosuco, also participated in the round.  

HSBC Asset Management is an asset management firm that offers investment advisory, asset management, capital preservation, and financial planning services. HSBC Global Asset Management serves customers worldwide.  

European Bank for Reconstruction and Development (EBRD) is an economic development agency, founded in 1991 and is based in London, United Kingdom. The bank provides project financing for banks, industries, and businesses, both new ventures and investments in existing companies.   

SeeTree Use of Funds  

The company will use the new funding to expand the platform to cover new crop types and support marketing, sales, and R&D efforts in key territories, including North America, LATAM, Ukraine, and APAC.  

About SeeTree 

Founded in 2017 by Israel Talpaz, Barak Hachamov, and Guy Morgenstern, SeeTree has developed an AI-based tree operating system that provides per-tree intelligence to help growers track the health and productivity of their trees. The company is headquartered in Tel Aviv with operations in Brazil, the USA, Mexico, and South Africa, with a development center in Ukraine. 

Funding Details                    

Company: SeeTree Systems Ltd.  

Raised: $17.5M     

Round: Series C 

Funding Month: January 2024                                                        

Lead Investors: HSBC Asset Management and the European Bank for Reconstruction and Development (EBRD)  

Additional Investors: OurCrowd, SmartAgro, Hanaco Ventures, Mindest Ventures, Uri Levine’s TFK, Orbia Ventures, and SeeTree  

Company Website: https://www.seetree.ai/   

Software Category: Agricultural Operating System  

Source: https://www.calcalistech.com/ctechnews/article/hkkrcmska  


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