Productsup, a Berlin, Germany-based leading P2C software company, announced a Series B funding of more than $70 million (€65 million).
The round was led by Bregal Milestone, a leading European technology growth capital firm, with participation from its existing investor, Nordwind Capital.
The investment will enable Productsup to further advance its product development, target merger and acquisition opportunities, strengthen its partner network, and expand to new markets to solidify its position as the leading global solution for commerce success.
As part of the funding round, Bregal Milestone will partner with existing investor Nordwind Capital who initially invested in the company in 2017 and still retains a majority stake in Productsup after the transaction.
Company: Products Up GmbH
Funding Month: April 2022
Lead Investors: Bregal Milestone
Additional Investors: Nordwind Capital
Company Website: https://www.productsup.com/
Software Category: Product-to-Consumer (P2C) platform
About the Company: Productsup, is a P2C software company that provides a software-as-a-service (SaaS) platform to help brands, retailers, and marketplaces stay on top of product-to-consumer information value chains and win big in the complex omnichannel commerce landscape. Productsup empowers long-term business success as the only global, strategic, scalable platform able to master all product-to-consumer information value chains across any platform, any channel, and technology. The Productsup product-to-consumer (P2C) platform processes over two trillion products a month, empowering long-term business success as the only global, strategic, scalable platform managing all product-to-consumer information value chains across any platform, any channel, and technology. Founded in 2010 and headquartered in Berlin, Productsup has grown to over 250 employees spread out across offices worldwide and works with over 900 brands, including IKEA, Sephora, Beiersdorf, Redbubble, and ALDI.