Prive, a San Francisco, CA-based eCommerce subscription platform, raised $1.7M in pre-seed financing.

The round was led by Xfund and Bling Capital, with participation from Defy Partners, Halogen Ventures, Base Case Capital, and current senior Uber executives.

Company: Prive Technologies Inc.

Raised: $1.7M

Round: pre-Seed

Funding Month: September 2021

Lead Investors: Xfund and Bling Capital

Additional Investors: Defy Partners, Halogen Ventures, Base Case Capital, and current senior Uber executives

Company Website: https://www.tryprive.com/

Software Category: eCommerce subscription platform

About the Company: Founded by ex-Uber product managers Alex Craciun and Claudia Laurie, Prive provides a configurable and intelligent subscription platform for D2C brands. It allows them to set up configurable subscriptions (such as the ability to enable variable cadences, product swaps, and offers), alongside personalized incentives and actionable analytics.

Source: https://www.finsmes.com/2021/09/prive-raises-1-7m-in-pre-seed-funding.html