Naratix Raises EUR 1M Seed

Naratix, a Bucharest, Romania-based AI-powered e-commerce infrastructure startup, has raised a EUR 1 million seed round led by Early Game Ventures to accelerate its growth and expand into new international markets.

Investors

The funding round was led by Early Game Ventures, a venture capital firm focused on investing in early-stage startups in Central and Eastern Europe.

Naratix Use of Funds

Naratix plans to use the newly raised capital to support company growth, recruitment efforts for professionals with global eCommerce experience, and to consolidate its scaling efforts in the United States while continuing expansion in European and Southeast Asian markets.

About Naratix

Founded in 2023 by Chris Orasanu, Marius Drenea, Vladin Grebenita, and Cristian Ionut Avram, Naratix is a company that develops AI-powered infrastructure that helps online retailers and marketplaces transform raw and incomplete product information into structured, standardized, and enriched product data. The company's platform automates product data lifecycles including taxonomy audits, categorization, attribute enrichment, and multi-channel distribution to improve product discoverability and sales performance.

Funding Details

Company Website: https://naratix.ai

Company: Naratix
Raised: EUR 1M
Round: Seed
Funding Date: June 10, 2026
Lead Investor: Early Game Ventures
Software Category: eCommerce Infrastructure
Source: https://business-review.eu/investments/early-game-ventures-invests-eur-1-million-in-ai-powered-ecommerce-infrastructure-startup-naratix-297170