MoEngage Secures $100 Million in Funding

by Kay Aloha Villamor in November 6th, 2025

MoEngage, a San Francisco and Bengaluru-based insights-led customer engagement platform for consumer brands, has secured $100 million in funding. 

Investors 

The round was led by Goldman Sachs Alternatives and A91 Partners, with participation from existing investors. 

Goldman Sachs Alternatives is a global investor in alternative assets, managing over $500 billion in assets. The firm invests across private equity, private credit, real estate, infrastructure, sustainability, and hedge funds. Since 2003, the Growth Equity business at Goldman Sachs Alternatives has invested more than $13 billion in growth-stage and technology-driven companies across multiple industries, including enterprise technology, financial technology, consumer, and healthcare. As of September 30, 2025, Goldman Sachs managed approximately $3.5 trillion in assets under supervision globally. 

A91 Partners, founded in 2018, is an investment firm managing approximately $1.5 billion in assets. The firm invests across the consumer, technology, financial services, and healthcare sectors in India, partnering with entrepreneurs who are building enduring businesses for tomorrow’s India. 

MoEngage Use of Funds 

The company will use the proceeds to enhance its Merlin AI suite of decisioning agents and expand its go-to-market and customer success teams across North America and EMEA. 

About MoEngage 

Founded by Raviteja Dodda and Yashwanth Kumar, MoEngage is a company that provides insights-led customer engagement platform for consumer brands. Its platform enables marketing and product teams to understand customer behavior and act on insights across web, mobile, email, social, and messaging channels. MoEngage's Merlin AI suite helps brands accelerate campaign launches and boost conversions through AI-driven decisioning. With operations in 75 countries, MoEngage serves over 1,350 global consumer brands, including SoundCloud, McAfee, Flipkart, Kayak, Domino’s, Deutsche Telekom, and Travelodge. 

Funding Details 

Company: MoEngage, Inc. 

Raised: $100.0M 

Round: Undisclosed 

Funding Date: November 2025 

Lead Investors: Goldman Sachs Alternatives, A91 Partners 

Additional Investors:  

Company Website: https://www.moengage.com/  

Software Category: Customer Engagement / Marketing Automation / AI Martech 

Source: https://www.prnewswire.com/news-releases/moengage-gets-100m-to-scale-marketing-ai-agents-and-accelerate-expansion-in-north-america-302604430.html 

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