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Luel Raises $31M Seed

Luel raises $31M in a seed round led by major investors to expand its AI training data marketplace for artificial intelligence model development.

Ben Murray profile image
by Ben Murray
Luel Raises $31M Seed

Luel Raises $31M Seed

Luel, a San Francisco, CA-based AI startup that operates a marketplace for sourcing human-generated AI training data, has raised $31 million seed round.

Investors

General Catalyst, Lightspeed Venture Partners, and Y Combinator.

Luel Use of Funds

The capital will be used to scale the company's AI data training marketplace and expand operations as it seeks to meet the growing demand from AI labs for verified human-generated data.

About Luel

Founded in 2026 by William Namgyal and Inigo Lenderking, Luel is an AI data marketplace that connects individuals with paid opportunities to generate training data for artificial intelligence models. The platform enables AI companies to acquire consent-based datasets through a global network of contributors who complete tasks such as image collection, video recording, transcription, and voice capture.

Funding Details

Company: Luel
Raised: $31M
Round: Seed
Funding Date: May 2026
Lead Investor: General Catalyst, Lightspeed Venture Partners, Y Combinator
Company Webiste: https://www.luel.ai/
Software Category: AI Data Marketplace
Company Website: https://luel.ai
Source: https://www.businessinsider.com/ai-startup-founder-viral-feud-kled-luel-2026-5

Ben Murray profile image
by Ben Murray

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