Leadsales, a Mexico-based technology startup that aims to help small and medium businesses in Latin America manage all of those potential sales via WhatsApp and social media channels, closed $3.7 million in seed funding.
SaaS Investors
The round was led by Ulu Ventures and Blue Pointe Ventures.
Ulu Ventures is a seed-stage venture fund in Silicon Valley investing in diverse entrepreneurial teams as well as Enterprise IT, EdTech, FinTech, Healthcare, and Sustainability startups. The majority of Ulu portfolio companies are founded by diverse teams that include women, minority, URM, and/or immigrant founders. The firm has more than $200M AUM, 10 unicorns in the portfolio, and is dedicated to increasing diversity in the entrepreneurial and assets under management communities.
Founded in 2014, BluePointe Ventures is the venture capital arm of BluePointe Capital Management and is based in San Mateo, California. BluePointe Ventures invests in early-stage companies that create meaningful change in industry use cases and invests in founders who eschew frontier technology that is responsible for the fast-changing human experience. BluePointe Ventures' investments range from AI-based Bots to marketplaces to cloud-based data center software.
Leadsales Use of Seed Funds
This investment will be used to hire more staff and expand into the Brazilian market In addition to entering the Brazilian market, Leadsales plans to expand its presence into India, Africa, and Southeast Asia.
About Leadsales
Founded in 2020 by Roberto Peñacastro and David Villa Cañez, Leadsales was established in response to the growing trend of businesses in Latin America transitioning to selling via WhatsApp. The conversational commerce company already has Meta as a business partner and it has developed a customer relationship management (CRM) tool for businesses to sell through WhatsApp and social Media. The company’s CRM tool provides customizable columns and sales funnel automation. Leadsales headquarters is located in Querétaro, Queretaro de Arteaga, Mexico.
Funding Details
Company: Leadsales
Raised: $3.7M
Round: Seed Round
Funding Month: August 2023
Lead Investors: Ulu Ventures and Blue Pointe Ventures
Additional Investors:
Company Website: https://leadsales.io/
Software Category: CRM Software
Source: https://techcrunch.com/2023/08/28/whatsapp-leadsales-conversational-commerce/