Journify, a Dubai, UAE-based AI-powered data activation platform, has raised strategic investment from Shorooq Partners, Bunat Ventures, and Plug and Play. .
Investors
Shorooq Partners is an Abu Dhabi‑based venture capital and investment management firm focused on early‑stage tech startups across the MENAP region (Middle East, North Africa, and Pakistan). Founded in 2017, Shorooq has made over 80 investments in more than 50 startups.
Bunat Ventures is a UAE-based venture capital firm and venture studio founded in 2022. Operating primarily in the GCC (UAE, Saudi Arabia, Bahrain), it combines startup building with early-stage investing (Seed to Series B), focusing on profitable ventures that also deliver social and environmental impact.
Plug and Play is a global early-stage investor and startup accelerator based in Silicon Valley. Through industry-specific accelerator programs, it helps startups grow via funding, mentorship, and access to a vast network of over 500 corporate partners. Plug and Play has invested in over 2,000 startups across over 50 locations worldwide.
Journify Use of Funds
The company will use the funding to accelerate its AI roadmap, support hiring across engineering, product, and commercial teams, and drive further expansion into key GCC markets.
About Journify
Founded in 2023 by Taoufik El Jamali, Omar Al Shoubaki, and Amine Chouki, Journify is an AI-powered data activation platform that empowers brands across the GCC to harness first-party data for privacy-compliant, performance-driven marketing. Built for a privacy-first digital era, Journify enables advertisers to activate customer insights across major platforms, including Meta, TikTok, Google, Snapchat, and X. Headquartered in the US and UAE, with technology hubs in Morocco and Jordan, Journify’s mission is to make first-party data activation both accessible and effective for brands competing in today's fragmented attention economy.
Funding Details
Company: Journify, Inc.
Round: Strategic Investment
Raised: Undisclosed
Funding Date: July 2025
Investors: Shorooq, Bunat Ventures, Plug and Play
Company Website: https://www.journify.io/
Software Category: AI Data Activation / MarTech
Source: https://www.journify.io/post/journify-doubles-valuation-and-welcomes-strategic-funding