HowGood Raises $12.5 Million in Funding  

by Kay Aloha Villamor May 19th, 2022

HowGood, a Stone Ridge, New York-based SaaS data platform with the world's largest ingredient and product sustainability database, announced that it raised $12.5 million in funding.

The round was led by Titan Grove, a leader in mission-and-impact-driven investing, with participation from FirstMark and other existing investors.

The funding will be used to accelerate HowGood's internal growth, expand industry partnerships throughout the U.S. and Europe, and build upon the unique datasets within their sustainability intelligence platform, Latis. 

Company: HowGood, Inc.

Raised: $12.5M

Round: Unknown

Funding Month: May 2022

Lead Investors: Titan Grove

Additional Investors: FirstMark

Company Website:

Software Category: Product Sustainability 

About the Company: HowGood is a SaaS data platform with the world's largest database on food and personal care product sustainability. With more than 33,000 ingredients, chemicals and materials assessed, HowGood helps leading brands, retailers, and restaurants improve their environmental and social impact. Through in-depth, ingredient-level insights into factors like greenhouse gas emissions, biodiversity, labor risk, animal welfare, and other key impacts. HowGood's data powers strategic decision-making for the sourcing, manufacturing, merchandising, and marketing of sustainable products.    




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