Hive Raises $27M Series B

Hive, based in the United States, is an event marketing software platform that connects fan purchase data with advertising and CRM tools. The company announced a $27 million Series B funding round.

Investors

The round was led by Frontier Growth, a growth equity firm that invests in software companies.

Hive Use of Funds

Hive plans to use the capital to accelerate its product roadmap, enhance its ticketing and data integrations, and expand its presence across the global live events market. Future investments will specifically focus on developing AI-powered assistants to simplify campaign preparation, reduce repetitive manual tasks, and enable teams to better act on data insights to drive ticket sales.

About Hive

Founded in 2014 by Ian Roberts and Patrick Hannigan, Hive is a Y Combinator alumnus that provides a specialized marketing platform for the live events industry. The platform serves over 1,600 venues, promoters, and festivals, helping them integrate ticketing data with email, SMS, and advertising tools to improve fan engagement and ticket sales performance.

Funding Details

Company Website: https://www.hive.co/

Company: Hive
Raised: $27M
Round: Series B
Funding Date: October 2026
Lead Investor: Frontier Growth
Software Category: Event Marketing Software