Highlyte by Amnesia, a San Francisco, CA-based AI-driven cannabis marketing compliance platform, announced that it closed $1 million in seed funding.
The investment was from pioneering cannabis venture capital firms Poseidon Investment Management, Argonautic Ventures, JourneyOne Ventures, and other angel investors.
“Highlyte is able to support cannabis marketers from start-to-finish in reducing their risk of deplatforming or regulatory fines. I’m excited for our investors to join us in supporting cannabis brands and marketers in creating compelling and compliant content,” said Highlyte Founder and CEO Courtney Wu.
Highlyte by AMNESIA alerts cannabis companies to potentially non-compliant text, images, and video before each posting goes live. The platform also mitigates risk by protecting against damaging account deactivations and so-called “shadowban” practices that can be financially disastrous.
The company empowers cannabis brands to navigate the complex world of cannabis marketing compliance and avoid the risks of potentially debilitating penalties—and even cannabis license revocation—from unintentional marketing content missteps.
Company: AMNESIA Media Company Inc.
Round: Seed Round
Funding Month: April 2023
Lead Investors: Poseidon Investment Management, Argonautic Ventures, and JourneyOne Ventures
Company Website: https://amnesiamedia.io/
Software Category: AI-driven Cannabis Marketing Compliance Platform
About the Company: Regulatory industry experts launched Highlyte by Amnesia in 2021 to offer the first artificial intelligence-driven platform for applying current advertising and marketing regulation compliance information to cannabis brands and professionals. The platform generates on-demand and in-depth compliance customizable content reports that analyze images, videos, text, and audio for cannabis compliance risk factors. Headquartered in San Francisco, CA, Highlyte by Amnesia delivers the most reliable and accurate content compliance services available anywhere to brands that are shaping the culture and direction of the rapidly changing regulated cannabis industry.