Gushwork.ai, a Brooklyn, New York-based global platform aiming to revolutionize business process outsourcing (BPO) using AI and human expertise, has raised $2.1 million in pre-seed funding.
The round was led by Lightspeed, with participation from B Capital, Sparrow Capital, Seaborne Capital, and Beenext.
With the funding, Gushwork.ai plans to enhance quality control, data security, and privacy. It will also work on building features to help businesses create and document complex processes within its platform, using them as large training datasets to automate workflows.
Additionally, the startup intends to invest in content-led organic marketing and personal building channels to reach new customers.
The startup provides a curated marketplace that features offshore workers trained in using various AI applications to help businesses carry out their processes efficiently.
Nayrhit Bhattacharya, co-founder, and CEO of Gushwork.ai, calls the process “Uberizing the Employee Workforce,” as businesses can hire talent from different markets for their manually driven operational functions on a part-time basis. He co-founded Gushwork.ai with Adithya Venkatesh (CPO) in January with a usage-based pricing model.
Gushwork.ai equips its workforce with AI tools to make them suitable for workflows that were previously considered creative and not purely process-oriented. This includes tasks such as generating photorealistic blog designs, converting webinars to blogs, writing blog posts on different topics, and conducting search engine optimization. Generative AI tools enable the workforce to perform creative tasks without requiring special skills.
Company: Regents, Inc.
Raised: $2.1M
Round: Pre-Seed Round
Funding Month: July 2023
Lead Investors: Lightspeed
Additional Investors: B Capital, Sparrow Capital, Seaborne Capital, and Beenext
Company Website: https://www.gushwork.ai/
Software Category: AI Business Process Outsourcing Platform
About the Company: Gushwork operates as an AI-powered global platform designed for enterprises to outsource highly complex operational workflows. It has trained its AI-augmented workforce to perform tasks such as lead prospecting, email marketing, ad management, lead engagement on social media platforms, webinar moderation and marketing, social media management, responding to inbound leads, CRM setup, social media analytics data scraping, prospect outreach, and ad campaign management, among others. The company primarily focuses on small and medium businesses and bootstrapped startups in the U.S. and Canada, with 80% of its current customer base consisting of such businesses. It has also attracted customers from India and the Philippines, which serve as its initial supply bases for offshore talent.
Source: https://techcrunch.com/2023/07/20/gushwork-ai-funding-lightspeed/