Graas Raises $40 Million in Series A  

by Kay Aloha Villamor in August 17th, 2022

Graas, a Singapore-based e-commerce solutions platform, announced that it raised over $40 million in Series A funding.

The round was led by venture capital (VC) firm Kejora-led special purpose vehicle (SPV) Galaxy, Performa, Integra Partners, Yuj Ventures, and AJ Capital. The round also saw participation from multiple angel investors from India and South-East Asia (SEA).

Graas will use the funding to acquire Pune-based D2C platform Shoptimize and Chennai-based marketplace specialist SELLinALL.

The company will also use the funds to expand operations in Southeast Asia, increase recruiting across different verticals, and launch its "Growth-as-a-Service" (GaaS) technology solution.

As part of the deal, the founders of both Shoptimize and SELLinALL will join the board of Graas and will work as part of the consolidated entity. 

Company: Graas

Raised: $40.0M+

Round: Series A

Funding Month: Aug 2022

Lead Investors: Kejora, Performa, Integra Partners, Yuj Ventures, and AJ Capital

Additional Investors: 

Company Website:

Software Category: Growth-as-a-Service

About the Company: Founded in 2022 by Prem Bhatia and Ashwin Puri, Graas is a technology solution provider using predictive AI to turbo-charge growth for eCommerce businesses. Graas integrates traditional data silos and applies a machine-learning AI engine, acting as an in-house data scientist to predict trends and give real-time insights and actionable recommendations for brands. The platform can also turn insights into action by seamlessly executing these recommendations across marketplace store fronts, and brand.coms, social and conversational commerce, performance marketing, inventory management, warehousing, and last mile logistics - all of which impact a brand’s bottom line, driving profitable growth. Graas serves more than 250 customers and currently has more than 350 employees across 11 offices in seven countries.



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