Gamiphy, a digital loyalty and gamification platform designed for e-commerce businesses to offer their customers incentives and rewards, raises $1.5million in pre-Series A funding.
The round was led by Kuwait-based Al Muhallab VC with the participation of Jordan’s Innovative Startups and SMEs Fund (ISSF), Bank of Palestine, and a group of angel investors, in addition to funding from the Innovative Private Sector Development (IPSD) project.
This funding round will help them expand in Brazil, and the rest of LatAm, and start the process of US market presence.
Round: Series E
Funding Month: June 2022
Lead Investors: Kuwait-based Al Muhallab VC
Additional Investors: Jordan’s Innovative Startups and SMEs Fund (ISSF), Bank of Palestine, Private Sector Development (IPSD)
Company Website: https://gamiphy.co/
Software Category: Digital Loyalty and Gamification Platform
About the Company: launched in 2017, Gamiphy, is a digital loyalty and gamification platform designed for eCommerce businesses to offer their customers incentives and rewards. Gamiphy allows businesses to easily launch their customer loyalty programs with core features including points, referrals, and rewards. The products are further enhanced with cutting-edge tools that boost conversion and retention such as branded games and live commerce. Gamiphy operates in and is growing throughout MENA, Latin America, and Europe.