Factors.AI US and Bengaluru-based B2B SaaS startup has raised $2 million in seed funding co-led by Elevation Partners and Emergent Ventures.

Angel investors included Naveen Tiwari, Abhay Singhal, Piyush Shah, Mohit Saxena, Amit Gupta (InMobi Founders), Girish Mathrubootham (Founder, Freshworks), Krish Subramanian and Rajaraman Santhanam (Co-founders, Chargebee), and Ramakant Sharma (Founder, Chargebee) (Founder, LivSpace) also participated in the round

The fund will be used to hire more people, go to market, and continue to establish its product leadership in this category.

Company: FactorsAI By Slashbit Inc.

Raised: $2.0M 

Round: Seed Round

Funding Month: August 2021

Lead Investors: Elevation Partners and Emergent Ventures

Additional Investors: Naveen Tiwari, Abhay Singhal, Piyush Shah, Mohit Saxena, Amit Gupta (InMobi Founders), Girish Mathrubootham, Krish Subramanian and Rajaraman Santhanam, and Ramakant Sharma 

Company Website: https://www.factors.ai/

Software Category: Marketing analytics>AI

About the Company: Factors.AI was founded by Aravind Murthy, Praveen Das, and Srikrishna Swaminathan in March 2020. Through its unique AI engine, AI analyzes consumer data for insights, resulting in better campaign decisions and increased ROI for marketing teams. The company assists marketing teams in streamlining their marketing operations, automatically understanding how these activities affect revenue and demand pipelines and having real-time marketing and sales funnel visibility to better plan.

Source: https://yourstory.com/2021/08/funding-alert-b2b-saas-startup-factors-ai-elevation-partners/amp