Evorra, a London-based SaaS marketplace for brands and agencies to simply build and scale audiences, announced that it successfully raised an additional $1 million in a pre-seed funding round led by York IE to further pursue its vision to enable responsible data marketing at scale.
With initial client interest across the US, Asia, and Europe, Evorra will use the new capital to ensure its innovative, user-friendly SaaS data marketplace meets the workflow requirements of sophisticated agencies and brands.
The funding will accelerate the delivery of its product map and fuel its GTM activities.
Evorra has a vision of democratizing addressable audiences at scale for non-technical marketing professionals without letting go of privacy.
Company: Evorra Ltd.
Funding Month: Aug 2022
Lead Investors: York IE
Company Website: https://evorra.com/
Software Category: Data Advertising platform
About the Company: Founded in 2020, Evorra is a SaaS marketplace for brands and agencies to simply build and scale the most valuable audiences in the world while respecting privacy and providing data-source transparency. Evorra will enable brands to find and build, at scale, the audiences they rely on to fuel their insight activities and advertising campaigns. It allows digital advertising to leverage clean-room technology without compromising scale, cost, transparency, or privacy. It will ensure data monetizers, who have opt-ed in audiences, can continue to generate revenue and provide value to the advertising ecosystem with full control and transparency.