Eppo, a San Francisco, CA-based experimentation platform, has raised $28 million in Series B funding, bringing its total funding to $47.5 million. 

Investors

The round was led by Innovation Endeavors, with participation from Icon VC and continued support from existing investors Menlo Ventures and Amplify Partners. 

Innovation Endeavors is an early-stage venture capital firm focused on investing in transformative technologies that drive generational change. Their "Super Evolution" investment thesis leverages data, computational power, and advanced engineering to revolutionize industries such as health, climate, and intelligent software. 

Eppo Use of Funds 

The company will use the funding to accelerate product development, particularly in supporting marketing and AI experiments. 

About Eppo 

Founded in 2021, Eppo provides a next-generation experimentation platform designed to democratize A/B testing and experimentation across various functions within organizations, including product, AI, and marketing teams. Eppo integrates seamlessly with cloud services, marketing technology tools, AI products, and data warehouses, enabling widespread adoption of experimentation across entire organizations. 

Funding Details 

Company: Eppo, Inc. 

Raised: $28.0M 

Round: Series B 

Funding Date: August 2024 

Lead Investor: Innovation Endeavors 

Additional Investors: Icon VC, Menlo Ventures, Amplify Partners 

Company Website: https://www.geteppo.com/ 

Software Category: Experimentation 

Source: Phttps://www.prnewswire.com/news-releases/eppo-closes-28m-series-b-for-tech-companies-to-evaluate-ai-model-performance-power-marketing-and-inform-product-development-at-scale-302225734.html