Cresicor, a Spring, Texas-based trade management platform startup, raised $5.6 million in a seed round.

The round was led by Costanoa Ventures, joined by Torch Capital, as well as a group of angel investors Fivestars CTO Matt Doka and Hu's Kitchen CEO Mark Ramadan.

The new funding will be used mainly to hire more talent in the areas of engineering and customer success, acquire new brands, and on software development

Company: Cresicor Inc.

Raised: $5.6M

Round: Seed Round

Funding Month: September 2021

Lead Investors: Costanoa Ventures

Additional Investors: Torch Capital, Matt Doka, and Mark Ramadan

Company Website: https://cresicor.ai/

Software Category: Trade Promotion

About the Company: Cresicor is a trade promotion management for built for the consumer-packaged goods industry. The company, based remotely, focuses on small to midsize CPG companies, providing them with an automated way to manage their trade promotion. Cresicor is a cloud-based software platform and powerful data analytics engine that understands the world of trade management for indirect-heavy businesses. The company was founded in 2017 and is headquartered in Spring, Texas, United States.

Source: https://techcrunch.com/2021/09/13/trade-promotion-management-startup-cresicor-raises-5-6m-to-keep-tabs-on-customer-spend/