ClearTrust, a Bangalore, India-based ad tracking and fraud detection platform, has secured $1.9 million in Pre-Series A funding.
SaaS Investors
The round was led by Ideaspring Capital with participation from the Piper Serica Angel Fund.
Founded in 2016, Ideaspring Capital is a venture capital investment firm based in Bengaluru, India. The firm seeks to invest in B2B, deep tech, blockchain, biosciences, web 3.0, the future of work, and financial infrastructure sectors.
About ClearTrust
The company will use the funds to expand operations into North America and invest in research and development in AI, cybersecurity, and deep tech. ClearTrust aims to address the growing threat of ad fraud in the digital advertising industry.
About ClearTrust
ClearTrust is a cybersecurity software that detects and mitigates ad fraud and invalid traffic. It focuses on providing state-of-the-art tracking and fraud detection to advertising ops, media buying companies, and teams globally. It uses cutting-edge real-time technology to improve digital ad spend security with maximum accuracy, speed, flexibility, and scale. It helps advertisers, agencies, and networks achieve higher ROI on digital campaigns by removing fraudulent and fake activity.
Funding Details
Company: Botman Networks (P) Ltd.
Raised: $1.9M
Round: Pre-Series A
Funding Month: January 2024
Lead Investors: Ideaspring Capital Piper Serica Angel Fund
Additional Investors: Piper Serica Angel Fund
Company Website: https://cleartrust.cc/
Software Category: Cybersecurity
Source: https://www.entrepreneur.com/en-in/news-and-trends/cleartrust-raises-19-mn-in-pre-series-a-funding-led-by/468920