Azoma Raises $11.2M Series A

Azoma, based in Toronto and London, announced an $11.2M Series A funding round to support the expansion of its platform for AI shopping agents. The company provides a suite of tools for consumer brands to optimize their presence and product visibility within AI shopping assistants like ChatGPT, Alexa, and Walmart Sparky. This Series A follows a $4M seed round previously announced in December 2025.

Investors

The provided article does not identify the specific investors participating in this Series A round.

Azoma Use of Funds

Azoma plans to use the new capital to expand its platform across a broader range of AI personal assistants, including ChatGPT Dots and Meta Muse. Additionally, the company will build out new optimization and attribution tools for enterprise brands and continue hiring AI talent to support its growth.

About Azoma

Founded in 2023 by Max Sinclair and Timur Luguev, Azoma helps consumer brands navigate the era of agentic commerce. The company provides a platform that offers measurement, optimization, and execution tools, including digital twin technology, to help brands manage how their products are recommended by AI shopping agents.

Funding Details

Company Website: https://www.azoma.ai/

Company: Azoma
Raised: $11.2M
Round: Series A
Funding Date: October 2026
Company Website: azoma.ai
Software Category: Artificial Intelligence and E-commerce
Source: https://www.techstars.com/blog/startup-spotlight/azoma-raises-11-2m-series-a-to-help-brands-sell-through-ai-shopping-agents