Augmented Industries Raises €4.5M Pre-Seed Round

by Kay Aloha Villamor in October 28th, 2025

Augmented Industries, a Munich, Germany-based industrial AI company, has raised €4.5 million in pre-Seed funding. 

Investors 

The round was led by b2venture, with participation from 1st Kind by Peugeot Family, xdeck, DnA Ventures, and angel investors from BMW, Siemens, and the German Mittelstand. The company also received EIC Accelerator grant support from the European Union. 

Founded in 2000 and headquartered in St. Gallen, Switzerland, b2venture is a venture capital firm specializing in early-stage technology investments, primarily focusing on Pre-Seed through Series A rounds with ticket sizes of up to €5 million.  

Augmented Industries Use of Funds 

The funds will be used to advance enterprise-grade AI capabilities, accelerate go-to-market execution, and expand the customer base among large manufacturers and industrial service providers across Europe. 

About Augmented Industries 

Founded by Dr. Elisa Roth and Dr. Mirco Roth, Augmented Industries develops AI-powered software that helps industrial technicians create, manage, and follow work instructions and troubleshooting guides. Its flagship product, Flow Tool, is an AI-powered technician excellence platform that accelerates the creation of step-by-step guides by leveraging AI and learning science principles. It supports automated onboarding, AI-assisted quality checks, and personalized troubleshooting. Augmented Industries works with global leaders including Siemens, Vestas, BMW, ZF, and Ford. Headquartered in Munich, Germany, the company’s mission is to empower millions of industrial employees to drive digital and sustainable transformation. 

Funding Details 

Company: Augmented Industries GmbH 

Raised: €4.5M 

Round: Pre-Seed 

Funding Date: October 2025 

Lead Investor: b2venture 

Additional Investors: 1st Kind by Peugeot Family, xdeck, DnA Ventures, angels from BMW, Siemens, and the German Mittelstand 

Company Website: https://flow-tool.com/  

Software Category: Industrial AI / Technician Support / Workflow Automation 

Source: https://tech.eu/2025/09/30/augmented-industries-raises-eur45m-pre-seed-for-faster-ai-guided-workflows/ 

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