Zenline AI, a Zurich, Switzerland-based AI startup that helps retailers optimize their product assortments with AI agents, has raised $1.6 million in pre-seed funding.
Investors
The round was led by Seedcamp, with participation from Yellow, First Momentum, and Arc Investors.
Seedcamp is a prominent European seed-stage venture capital firm headquartered in London, United Kingdom. Founded in 2007, the firm specializes in leading pre-seed and seed-stage rounds. It also offers extensive support, including a large network of mentors and investors, a learning platform, and strategic guidance to help founders achieve product-market fit and scale their businesses.
Zenline AI Use of Funds
The company will use the funds to refine its AI models, accelerate product development, and expand into additional retail verticals.
About Zenline AI
Founded in 2025 by Arber Sejdiji and Gerrit Merz, Zenline AI is a retail technology company that provides an AI-powered platform to optimize assortments with product-level AI insights. The company builds AI agents that replicate the decision-making of retail assortment managers. Its platform combines margin data, market trends, competitive signals, and shopper behavior to generate actionable product-level recommendations, from pricing and assortment optimization to new product launches. Headquartered in Zurich, Switzerland, Zenline’s mission is to help European retailers compete again by enabling smarter, AI-driven assortment decisions.
Funding Details
Company: Zenline GmbH
Raised: $1.6M
Round: Pre-seed
Funding Date: 2025
Lead Investor: Seedcamp
Additional Investors: Yellow, First Momentum, Arc Investors
Company Website: https://www.tryzenline.ai/
Software Category: AI Retail Assortment Optimization
Source: https://tech.eu/2025/08/26/zenline-ai-raises-16m-pre-seed-to-help-european-retailers-compete-with-platforms-like-amazon-and-temu/