TheyDO Secures $34 Million in Funding

by Kay Aloha Villamor in March 15th, 2024

TheyDo, an Amsterdam, Netherlands-based journey management platform, has announced that it raised $34 million in funding.  

SaaS Investors  

Blossom Capital led the round, with support from existing investors Arches Capital and InnovationQuarter, as well as new investors including global customer experience evangelist Steven Van Belleghem, HighSage Ventures, and 20SALES.  

Founded in 2017, Blossom Capital is a venture capital investment firm based in London, United Kingdom. The firm prefers to invest in early-stage, seed-stage, and later-stage companies in healthcare, technology, e-commerce, social media, marketing, and information technology sectors in the United States and Europe.  

TheyDo Use of Funds  

The company will use the funding to increase investment in research and development, with a focus on AI and data ingestion. Additionally, the funding will support the expansion of TheyDo's customer-facing team in the United States.  

About TheyDo  

Founded in 2019 by Jochem van der Veer, Charles Beaumont, and Martin Palamarz, TheyDo is a company that provides a journey management platform designed specifically for service designers and managers at experience-led, customer-centric companies. It helps teams align and collaborate to deliver exceptional customer experiences. TheyDo’s triple diamond framework and platform enable organizations to manage their complex journeys and optimize them for efficient growth, removing the need for constant transformation. The company’s customers include Cisco, Ford, Johnson & Johnson, Home Depot, and Polestar.  

Funding Details                           

Company: TheyDo BV.  

Raised: $34.0M               

Round: Unknown 

Funding Month: March 2024                     

Lead Investors: Blossom Capital  

Additional Investors: Arches Capital, InnovationQuarter, Steven Van Belleghem, HighSage Ventures, 20SALES  

Company Website: https://www.theydo.com/   

Software Category: Journey Management   

Source: https://www.theydo.com/blog/articles/theydo-raises-34m-to-end-the-need-for-multi-million-dollar-transformation-programs

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