Symend, a Calgary, Alberta-based behavioral engagement platform, announced that it raised over $40 million in growth funding to further accelerate its growth and global market expansion.
The round was led by Inovia Capital, with participation from Impression Ventures, Mistral Venture Partners, BDC’s Growth Venture Co-Investment Fund, BDC Capital’s Women in Technology Fund, Plaza Ventures, and EDC.
The company is on track to double the number of customers served for the third consecutive year and will serve over 40 million consumers on behalf of North America’s largest companies this year.
“As delinquency rates rise and customers increasingly grapple with digital fatigue, more businesses require a solution, like Symend, to recover revenue, reduce operating expenses and drive client retention,” said Hanif Joshaghani, CEO of Symend. “As we continue to efficiently grow and evolve, we are committed to using our purpose-built technology and solution to deliver what companies across the globe need right now – cost-savings, high return-on-investment and improved customer satisfaction and loyalty.”
Symend’s empathetic, behavioral science-based solution has a proven track record of improving financial performance and delivering positive customer experiences for some of the world’s largest financial institutions and telecommunications providers.
Company: Symend, Inc.
Raised: $40.0M+
Round: Growth Funding
Funding Month: November 2022
Lead Investors: Inovia Capital
Additional Investors: Impression Ventures, Mistral Venture Partners, BDC’s Growth Venture Co-Investment Fund, BDC Capital’s Women in Technology Fund, Plaza Ventures, and EDC
Company Website: https://symend.com/
Software Category: Behavioral Engagement
About the Company: Founded in 2016 by Hanif Joshaghani and Tiffany Kaminsky, Symend is a SaaS company that turns difficult conversations and everyday moments into positive experiences across the entire customer journey. Symend’s Behavioral Engagement PlatformTM delivers digital experiences that are hyper-personalized based on the science behind consumer behavior. Its solution achieves better results and builds stronger relationships with nearly half the outreaches. By adapting as customers change, Symend helps top enterprises create and keep customers for life. Symend is headquartered in Calgary and privately held, with global operations across Canada, the United States, and Latin America.
Source: https://symend.com/blog/symend-infuses-over-40m-in-growth-capital-to-transform-customer-engagement-with-behavioral-science/