Slide, a Riyadh, Saudi Arabia-based Software as a Service (SaaS) platform for GCC, raised $1.75 million in funding to accelerate its regional expansion following its beta launch in December 2021.
The investment was from Unifonic through its investment arm "UnifonicX," alongside a number of strategic angel investors from the region.
After introducing its beta version in December last year, Slide received a lot of interest from companies across the region that wanted to sell through social networks to meet their business goals and provide a new seamless experience for their customers.
"We were overwhelmed by the response we received after our beta launch last year. It was only then when we realized that the opportunity was substantially bigger than what we had originally anticipated, which emboldened us to double down and accelerate our expansion across the region," commented Faisal Albaraiki, Founder and CEO at Slide.
Slide provides all the tools necessary for a business - technology or non-technology - to run its social selling program. Its platform consists of micro APIs and a web portal that companies can use to establish their social selling channel across different platforms such as WhatsApp, Instagram, Twitter, and Google and manage their orders quickly and without any technical background.
Funding Month: November 2022
Lead Investors: Unifonic
Company Website: https://tryslide.co/
Software Category: Social Commerce Solution
About the Company: Founded in 2021 by Faisal Albaraiki, Slide provides businesses with a one-stop solution for direct ordering, allowing businesses to transform their social channels into online ordering platforms. The company's platform manages all ecosystem partners required to receive online orders, including point of sales, payment gateways, last-mile delivery, and customer care to deliver a seamless experience across multiple social channels. It offers a purpose-built tech stack and manages day-to-day online orders via social platforms, helping businesses focus on their core strengths while leveraging the capabilities and scale of the platform.