Siro, a New York-based AI-powered conversation intelligence platform for in-person sales, has raised $15 million in Series B funding.
Investors
The round was led by SignalFire, with participation from 01 Advisors, StepStone Group, CRV, Fika Ventures, and Index Ventures.
SignalFire is a venture capital firm that invests in early-stage and growth-stage technology startups. Founded in 2013 and based in San Francisco, California, the firm focuses on sectors such as AI, SaaS, fintech, cybersecurity, and digital health.
Siro Use of Funds
The company will use the funds to accelerate product development and grow its engineering, sales, and customer success teams.
About Siro
Founded in 2020 and led by CEO Jake Cronin, Siro is a technology company that provides AI-powered conversation intelligence for in-person sales teams. Its mobile application records, transcribes, and analyzes face-to-face sales conversations, delivering actionable insights to enhance sales performance, coaching, and revenue growth. The company serves customers across industries such as home improvement, med spas, and wholesale distribution.
Funding Details
Company: Siro
Raised: $50.0M
Round: Series B
Funding Date: May 2025
Lead Investor: SignalFire
Additional Investors: 01 Advisors, StepStone Group, CRV, Fika Ventures, Index Ventures
Company Website: https://www.siro.ai/
Software Category: Conversation Intelligence / Sales Enablement
Source: https://www.prnewswire.com/news-releases/siro-raises-50m-series-b-to-bring-ai-to-in-person-sales-302463711.html