
Priceagent, a Stockholm, Sweden-based SaaS platform that helps businesses optimize their pricing strategies, has raised $550,000 in seed funding.
Investors
The round was backed by founders, expert consultants, and angel investors, including former Cint executives and Emanuel Lipschütz.
Priceagent Use of Funds
The company will use the funds to develop its self-serve platform further, expand its team, and accelerate its global reach.
About Priceagent
Priceagent is a self-serve pricing platform that empowers businesses to make smarter, faster, and more profitable pricing decisions. It provides real-time insights into customer willingness to pay, visualizes demand and revenue curves, and enables competitive benchmarking. PriceAgent offers insights from over 300 million consumers across 130+ markets. Headquartered in Stockholm with an office in Los Angeles, Priceagent serves over 1,500 brands across 45+ countries, including Tripadvisor, Electrolux, and Ticketmaster.
Funding Details
Company: Priceagent International AB
Raised: $0.55M
Round: Seed
Funding Date: May 2025
Investors: Founders, expert consultants, Emanuel Lipschütz, former Cint executives
Company Website: https://www.priceagent.com/
Software Category: Pricing Intelligence / SaaS
Source: https://www.prnewswire.com/news-releases/priceagent-raises-550-000-in-seed-funding-to-eliminate-guesswork-in-pricing-302446790.html