Impact Analytics, a New York-based provider of an end-to-end platform for pricing, merchandising, and supply chain management, has secured Series D funding.
Investors
The round was led by Blue Cloud Ventures, with participation from existing investors Sageview Capital and Vistara Growth.
Blue Cloud Ventures is a growth-stage venture capital firm that backs fast-growing enterprise software companies. With a flexible approach to capital and a deep bench of operational experience, Blue Cloud helps founders scale revenue, accelerate product innovation, and build category-defining companies. Founded in 2012, BCV focuses on B2B SaaS, infrastructure, and open-source software companies.
Mir Arif, Managing Partner at Blue Cloud Ventures, will join the Impact Analytics Board of Directors.
Impact Analytics Use of Funds
The company will use the funds to advance its AI-native platform with a focus on agentic AI, scale go-to-market operations globally, deepen strategic partnerships, and expand across Europe, Asia Pacific, and Latin America.
About Impact Analytics
Founded in 2015 by Prashant Agrawal, Impact Analytics provides AI-driven SaaS solutions and consulting services to help companies enhance profitability and customer satisfaction through advanced data insights and predictive analytics. Its platform covers planning, forecasting, merchandising, pricing, and promotions, enabling businesses to make data-driven decisions in real time. Headquartered in New York, with offices in Linthicum, Maryland, and Bengaluru, India, Impact Analytics serves industries such as CPG, fashion, food retail, grocery, hospitality, and more.
Funding Details
Company: Impact Analytics, Inc.
Raised: Undisclosed
Round: Series D
Funding Date: May 2025
Lead Investor: Blue Cloud Ventures
Additional Investors: Sageview Capital, Vistara Growth
Company Website: https://www.impactanalytics.co/
Software Category: AI Enterprise Solutions / Supply Chain / Retail Analytics
Source: https://www.globenewswire.com/news-release/2025/05/07/3076193/0/en/