Humanising Autonomy, a London-based behavior AI company using modular, low-power computer vision technology to ethically understand and predict human behavior, raised an $11 million Series A funding round.
Co-led by Beacon Capital LLP and Emellience Partners, with participation from new and existing investors, including Anthemis Group, Global Brain Corporation, Synapse Partners, Amplifier, Aken Capital, and Guy Hands, founder, and chairman of Terra Firma Capital Partners, one of Europe's largest private-equity firms.
This funding will accelerate its cloud-based deployment into additional industries and geographic markets. It follows a $6 million Seed round and brings the total capital raised to $17 million.
Funding will also help to scale the use of its Behaviour AI platform to inform business decision-making processes that use data captured from cameras. Humanising Autonomy will also use this investment to expand its diverse team across Europe, Asia, and North America.
Company: Humanising Autonomy Ltd
Round: Series A
Funding Month: October 2021
Lead Investors: Beacon Capital LLP and Emellience Partners
Additional Investors: Anthemis Group, Global Brain Corporation, Synapse Partners, Amplifier, Aken Capital, and Guy Hands, founder, and chairman of Terra Firma Capital Partners
Company Website: https://www.humanisingautonomy.com/
Software Category: Behaviour AI platform
About the Company: Based in London, Humanising Autonomy is changing the way machines understand humans. Its diverse team combines customer-centric product design, proven engineering methodologies, and one of the largest proprietary human behavior data sets to develop technology that can accurately and ethically understand and predict the way we behave. Powered by patented computer-vision models and adhering to the strict ethical use of data, Humanising Autonomy's Behaviour AI platform offers usable insight, both in real-time and for historical analysis to help customers make smarter business decisions. Humanising Autonomy is the proud recipient of the Queen's Awards for Enterprise: Innovation 2021, Together for Safer Roads Truck of the Future Award, and Forbes 30 Under 30. The London-based company is set to launch products for advertisement effectiveness, smartphone applications, and construction and warehouse safety in 2022. It will also expand its existing offerings within the automotive and dashcam industry, where Humanising Autonomy's software can alert drivers in real-time of potential safety incidents and inform fleet management systems of risky driving situations.