GreyScout, a Dublin, Ireland-based SaaS platform specializing in online brand protection, secured €3.5 million in seed funding, bringing its total capital raised to €4.5 million.
SaaS Investors
The round was led by Act VC and Tribal VC, with participation from Furthr VC, Enterprise Ireland, and HBAN.
Founded in 1994, Act Venture Capital is a venture capital firm based in Dublin, Ireland, that partners with founders starting out, and established teams scaling their growth. The firm prefers to invest in the technology sector.
Tribal VC is a venture capital investment firm that seeks to invest in the enterprise, SaaS, financial technology, marketing, advertising technology, sales, customer relationship management, security, and analytics sectors. Founded in 2014, and is based in Dublin, Ireland.
GreyScout Use of Funds
The company plans to use the funding to expand its product, engineering, and platform to meet the growing demand for automated brand protection.
About GreyScout
Founded in 2020 by John Killian and Chris McCauley, GreyScout is a SaaS platform for online brand protection, dedicated to safeguarding brands against the digital threats of grey market activities and counterfeit selling. It is designed to programmatically monitor ecommerce channels, proactively identifying potential intellectual property infringements and grey market activity. Trusted by brands like Nestle, Bayer, Netgear, Mayborn, and Dorel Maxi-Cosi, GreyScout empowers brands to detect, verify, and enforce against grey market vendors and counterfeiters with unmatched precision.
Funding Details
Company: GreyScout
Raised: €3.5M
Round: Seed Round
Funding Month: November 2023
Lead Investors: Act VC and Tribal VC
Additional Investors: Furthr VC, Enterprise Ireland, and HBAN
Company Website: https://greyscout.com/
Software Category: Online Brand Protection
Source: https://greyscout.com/greyscout-secures-3-5-million-investment/