Digital Onboarding, a Boston, MA-based SaaS company focused on helping financial institutions enhance customer relationships, has secured $58 million in growth capital.
SaaS Investors
The investment was from Volition Capital.
Volition Capital is a Boston-based growth equity firm that principally invests in high-growth, founder-owned companies across the software, Internet, and consumer sectors. Founded in 2010, Volition has over $1.7 billion in assets under management and has invested in and/or provided sub-advisory advice to more than 40 companies in the United States and Canada.
Digital Onboarding Use of Funds
The company plans to use the funding to accelerate its product roadmap, invest in additional features, and expand its lean headcount. Digital Onboarding also plans to invest in additional segmentation and profile management, marketing attribution, machine learning, and embedded fintech functionality.
About Digital Onboarding
Founded in 2015 by Ted Brown and Jonathan Crossman, Digital Onboarding is a digital engagement platform that helps banks and credit unions turn account openers into fully engaged and profitable relationships. The company's platform enables banks and credit unions to offer a digital aspect to the paper welcome kit by providing targeted, journey-based communication and action-oriented microsites. It serves more than 140 financial institution customers.
Funding Details
Company: Digital Onboarding, Inc.
Raised: $58.0M
Round: Growth
Funding Month: January 2024
Lead Investors: Volition Capital
Additional Investors:
Company Website: https://www.digitalonboarding.com/
Software Category: Onboarding Software
Source: https://techcrunch.com/2024/01/18/digital-onboarding-58m-banks-customer-engagement-fintech/