Demoboost, a Warsaw, Poland-based startup that helps software companies deliver superior demo experiences to close more deals faster, raised €1.7 million in pre-seed funding.
The round was led by btov Partners, with support from Movens Capital and noted European angel investors.
This funding will allow Demoboost to accelerate further product development and the platform's global expansion.
Pawel Jaszczurowski, co-founder and CEO of Demoboost, said: "Our team knows the challenges of buying and selling software firsthand. We sold together as a vendor-partner team for Salesforce for years before starting Demoboost. We have worked on and closed dozens of deals, experiencing the vendor partner-customer dynamic up close. Demoboost addresses the disconnect between the growing expectations of buyers and the capacity of vendors to keep up. Our answer is to help companies supercharge demos."
Demoboost helps B2B software vendors save time and money, shorten sales cycles, and double deal win rates with a platform to create, personalize, share easily, and track product demos at scale.
Demoboost's future plans include releasing features that specifically support channel partners and make the self-service buying experience even more user-friendly. The startup, already selling globally, will also establish a stronger presence in Europe, India, Singapore, and Australia.
Company: Demoboost Sp. z.o.o
Round: pre-Seed Round
Funding Month: October 2022
Lead Investors: btov Partners
Additional Investors: Movens Capital
Company Website: https://demoboost.com/
Software Category: Interactive Software Demo Tool
About the Company: Co-founded by Piotr Zesiuk (Chairman), Pawel Jaszczurowski (CEO), Kamil Smuga (CTO), and Anna Decroix (CMO) in May 2021, Demoboost is an interactive software demo tool designed to help you boost presales, close more deals faster, and empower your entire organization. It offers a holistic solution that addresses the major disconnect between buyers' preferences for purchasing software and vendors' selling methods. The Demoboost platform enables sales, marketing, and customer success teams, and even channel partners, to easily tailor granular details, reducing waiting times for demos and facilitating the better lead generation, deal conversion, and product adoption. Its mission is to provide SaaS organizations with the means and the method for creating the most buyer-friendly sales processes possible. Demoboost already counts dozens of clients across multiple verticals, including established enterprise companies such as Veritas and Citrix, mid-size companies such as Sygnity and Billennium, and high-growth startups such as Kogena and Ken24.
Source: Demoboost Press Release