Carter Raises £1.7 Million in pre-Seed Round

by Kay Aloha Villamor in December 28th, 2022

Carter, a London, UK-based startup, secured £1.7 million in pre-seed capital to bring conversational artificial intelligence (AI) to background video game characters.

The round was led by Play Ventures, with further participation from Connect Ventures, GFR Fund, Chris Lee, Affan Butt, Jas Purewal, Rupert Loman, and Steve Chard.

The funding will be used to develop its AI technology for gaming as well as for AR and VR.

Carter is targeting developers, who can use the startup’s API to build non-playable characters (NPCs) for their games. The company claims its AI can generate more realistic interactions between the human player and virtual characters.

Company: Carter

Raised: £1.7M

Round: Pre-seed Round

Funding Month: December 2022

Lead Investors: Play Ventures

Additional Investors: Connect Ventures, GFR Fund, Chris Lee, Affan Butt, Jas Purewal, Rupert Loman, and Steve Chard

Company Website:

Software Category: Conversational AI

About the Company: Carter is a startup working on conversational AI to help game developers make computerized gaming characters. The company allows developers to integrate conversational artificial known for automated chatbots and smart speakers, creating games character intelligence, enabling users to increase play-time with realistic, immersive conversation focused on companionship. Its API allows game developers to bring open conversation and personality to their NPCs. The startup bridge the gap between gaming and conversational AI, to unlock truly immersive gameplay.


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