Artificial Societies, a London, UK-based AI startup that provides a platform for synthetic persona–driven simulations, has raised $5.35 million in seed funding.
Investors
The round was led by Point72 Ventures, with participation from angels connected to Google DeepMind, Strava, and Sequoia Scout.
Point72 Ventures is a global venture capital firm founded in 2016. The firm primarily invests in early-stage startups across fintech, AI/ML, enterprise tech, cybersecurity, healthcare, and defense technology sectors. The company is headquartered in New York, with offices across the U.S..
Artificial Societies Use of Funds
The company will use the funding to expand its research talent for its simulation engine and double down on its distribution efforts.
About Artificial Societies
Founded in 2024 by James He and Patrick Sharpe, Artificial Societies is a company that develops a platform that uses AI-generated personas to simulate how groups of people might perceive products, marketing campaigns, or policies. By modeling interactions between AI agents that mimic real-world social dynamics, Artificial Societies provides market research insights to both individual and enterprise clients. Headquartered in London, England, Artificial Societies was part of Y Combinator's Winter 2025 batch.
Funding Details
Company: Artificial Societies Ltd.
Raised: $5.35M
Round: Seed
Funding Date: August 2025
Lead Investor: Point72 Ventures
Additional Investors:
Company Website: https://www.societies.io/
Software Category: AI / Market Research
Source: https://www.businessinsider.com/artificial-societies-seed-funding-pitch-deck-y-combinator-2025-8